This advertising poster for General Dynamics is part of Nitsche’s series from 1955 celebrating “Atoms for Peace”. This particular poster depicts the first atomic powered submarine coming out of a Nautilus shell. portraying it as a part of a natural technological progression. This series is very much a product of the Cold War. Each poster represents a peaceful use of the atom in response to the public’s fear of this dangerous new technology. The style is intended to reinforce a vision of a clean, peaceful, technocratic, atomic future that never quite arrived.
Medium: Print poster-Paper